Do you hate writing? Everybody does. There are no alternatives to write product description & titles. Neither eBay nor any designing company that has provided eBay shop designs for your store can substitute writing part.
Well, you can outsource the writing work to professionals or freelancers if your budget permits. Though it is strongly advised to learn writing product description & titles so that you can advice potential writers writing for you.
Why is it so important to write effective title & description?
The effectiveness of good writing helps the buyer in following ways:
Well, you can outsource the writing work to professionals or freelancers if your budget permits. Though it is strongly advised to learn writing product description & titles so that you can advice potential writers writing for you.
Why is it so important to write effective title & description?
The effectiveness of good writing helps the buyer in following ways:
- It gives highest position in search results
- Better info about products
- Proper product recognition
You might be wondering what’s the big deal with title & description? It’s just a matter of few words. Well, if it is just a matter of few words, then why most of them seem as if written by a 3rd grader. Search & see.
These poorly written title & description are annoying in reading. They look bad visually as well as impact search results and sales. Actually title, description & image together determine whether a visitor will click the link or not.
We have listed certain Do’s & Don’ts of writing ideal Product Title & Description
- Keywords are vital ingredient; use them to clearly convey the idea of what is being sold. Buyer should get primary idea about the product in handful words.
- Write manufacturer’s name, brand or company name to ascertain buyer’s trust
- Include technical or non technical details of product
- Too many adjectives will spoil the charm of the write up. So, be cautious.
- Use catchy lines, don’t worry about the grammar
- Don’t make silly spelling mistakes
- Don’t use CAPITAL LETTERS
- Don’t use abbreviations
- Don’t use emoticons
- Don’t use punctuation marks every often
- Don’t force buyers with words like Buy now, Buy it, Buy soon etc. its old fashioned.
It completely depends on your discretion whether to follow the above list or not. But, believe us our clients are following them and have written brilliant titles & description for products on their eBay listing templates.
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